Our Services
Hawthorn & Aster prides itself on providing quality services at affordable prices.
We are passionate about indie authors and their stories. Our sole purpose is to see our customers succeed.
Market Services
Blasts
Boost your book’s visibility with customizable social media blasts for Instagram and Facebook. Perfect for releases, preorders, ARC or street team recruitment, newsletter growth, or backlist promotion. Each blast includes custom graphics and captions, with optional Meta ad campaign management to supercharge your reach. Available as Mini or Weeklong campaigns.
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We require at least one week’s notice to schedule your blast.
Mini Blasts run for 1 day
Weeklong Blasts span 5–7 days and include 3 unique graphics
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Mini Blast – $35
Weeklong Blast – $50
Affordable, flexible promotion to fit every author’s budget.
ARC Team Management
Let us handle the logistics of your ARC campaign—from recruiting readers and delivering files via BookFunnel to tracking reviews and sending reminders. We manage communication, cross-platform promotion, and reader coordination so you can focus on your launch. Ideal for any author, new or established. Campaigns run for six weeks leading up to release.
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We require at least 6 weeks' notice to launch an ARC campaign.
Week 1: Prep and setup
Weeks 2–4: Reader recruitment and promotion
Weeks 5–6: Reading period and review prep
Timelines may be adjusted for holiday releases or peak marketing seasons.
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ARC Team Management – $100
Full-service campaign coordination from reader recruitment to review tracking—so you can focus on your launch, not your inbox.
Tours
Launch your book with a coordinated weeklong tour across Instagram, Facebook, TikTok, and blogs. We handle host recruitment, graphics, captions, hashtags, and newsletters—plus readers for reviews, hype squad sharing, and promo content to keep the buzz going. Optional Meta ad management is available to supercharge your tour. Ideal for wide releases, debuts, and KU titles.
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Tour campaigns require 6 weeks of lead time to ensure maximum reach and engagement.
Week 1: Prep and materials
Weeks 2–3: Tour host recruitment
Weeks 4–5: Reader access and review window
Week 6: Tour goes live across all platforms
Timelines may be adjusted for holiday releases or peak marketing seasons.
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Full Tour Campaign – $125
Includes graphics, host coordination, captions, hashtags, newsletters, and a full week of scheduled promotion across multiple platforms.
Marketing Packages
Virtual Assistants
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Carissa – Author Assistant for Romance Writers (ARC Teams, Content Scheduling & More)
Carissa offers dedicated behind-the-scenes support for indie romance authors. From ARC and street team management to content scheduling and virtual event coordination, she helps keep your marketing running smoothly—so you can stay focused on writing.
Her services include:
ARC or street team creation and management
Content scheduling
Virtual party hosting
Promo swaps and group opportunities
Google Forms & Sheets setup
Simple branded graphicsMonthly support starts at $150, depending on scope and needs.
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Jasmine – Romance Author PA Services (Launch Management, Social Media, Admin Support)
Jasmine offers full-spectrum support for romance authors looking to reclaim their writing time and stay on track. From launch management and ARC coordination to daily admin and social content, she brings structure and strategy to your author brand.
Her services include:
Book launch coordination for Amazon & KU
Writing accountability & timeline management
ARC team communication & tracking
Instagram & Facebook content creation + scheduling
Inbox + calendar management
Correspondence with editors, designers, and service providersPackages start at $125, depending on scope and needs
Beta Reading
Sensitivity reading
Blurb & Tagline Writing
Editing
Proofreading
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Beta readers keep a close eye on the intangibles that can take your story from good to great. They’ll watch for pacing, characterization, believability and so much more and give you a thorough report on what worked and what didn’t.
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Sensitivity reading is another kind of beta reading that focuses exclusively on ensuring your manuscript is bereft of harmful stereotypes and problematic bias.
Not only will a sensitivity reader point out how these issues can translate to a wider audience, but they will also educate you as to how and why such language/theming is problematic in the first place.
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Blurbs and Taglines is a specialized service tailored to indie and self-published authors looking to make their books stand out. This service crafts compelling, market-ready blurbs that capture the essence of your story and hook potential readers, along with a memorable tagline to elevate your book's branding. Perfect for authors seeking professional, engaging marketing copy, this service helps ensure your book gets the attention it deserves in a competitive market.
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Developmental editing is a comprehensive editing process that focuses on the overall structure, content, and organization of a manuscript. It addresses big-picture elements such as plot, pacing, character development, theme, and tone in fiction, or argument flow, clarity, and organization in nonfiction. Developmental editing provides in-depth feedback to help authors shape their work into a cohesive, compelling, and well-structured narrative or argument.
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Line editing is a detailed editing process focused on improving the flow, style, and impact of writing at the sentence and paragraph level. It involves refining word choice, sentence structure, tone, and pacing to enhance readability and ensure the content resonates with the target audience. Line editing helps bring clarity and artistry to the text, making it more engaging and effective.
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Copy editing is the process of reviewing and refining written content to improve its clarity, consistency, grammar, punctuation, and overall readability. It ensures the text aligns with style guidelines, maintains a consistent tone, and is free of errors. Copy editing is essential for creating polished content that engages readers, enhances credibility, and performs well in professional or digital platforms.
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Proofreading is the final step in the editing process, focused on catching and correcting errors in grammar, spelling, punctuation, and formatting. It ensures the text is polished and ready for publication. As part of her proofreading services, Carissa will also select three impactful quotes from the text for marketing purposes, adding extra value to the process.
Book Formatting
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Simple
Choose between twenty-six of our beautiful formats. This budget friendly option gives you a stunning book interior that’s sure to dazzle your readers.
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Custom
Let us create the interior of your dreams. We’ll work with you to create a book that is as gorgeous on the inside as the words you wrote. With multiple packages, we’re sure to have what you’re looking for!
Custom Bookmarks & Stickers
It’s time to take your next book launch, author event, or giveaway to the next level with customized bookmarks and stickers!
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We specialize in creating high-quality, eye-catching designs that resonate with your target audience. Whether you're looking for designs that match your book's aesthetic or need something completely unique, we bring your vision to life.
Boost your author branding with bespoke bookmarks and stickers that readers will treasure!
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Azalea Package – $45.00
Ideal for authors looking for elegant and functional bookmarks for their readers.Dahlia Package – $45.00
Perfect for adding a touch of personality to your branding with versatile stickers.Petunia Package – $60.00
An excellent combo for authors who want the best of both worlds: stickers and bookmarks!Rose Package – $120.00
Great for authors preparing for book tours or special promotions with high-quality, multipurpose designs.Orchid Package – $200.00
The ultimate package for authors who want a fully customized, polished swag collection.
Web Presence Services
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Custom Social Media Graphics for Authors (Canva Templates for Bookstagram & Facebook)
Upgrade your author platform with scroll-stopping Canva templates, optimized for engagement and tailored to your brand. Whether you're launching a new book, promoting your backlist, or building a consistent content strategy, our custom sets are designed with your goals in mind. Perfect for Bookstagram and Facebook, each graphic is professionally branded and easy to reuse.
Available in sets of 10, 25, or 50.
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Premade Canva Templates for Authors (Bookstagram & Facebook Ready)
Build your online presence faster with professionally designed premade Canva templates, perfect for indie authors looking to level up their content without the custom price tag. Each set is fully editable in Canva, optimized for Bookstagram and Facebook, and crafted with book promotion in mind. Just drop in your details and post with confidence.
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Author Social Media Management (Instagram & Facebook Only)
We create and schedule consistent, branded content for your author platform—so you can stay active on Instagram without the stress. Choose from 3, 5, or 7 posts per week, available as a one-month package or ongoing subscription.
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Newsletter Management for Romance Authors (Design, Copy & Scheduling)
We design, write, and schedule professional author newsletters—so you can stay connected with your readers without the hassle. We work with all major platforms, including Mailchimp and MailerLite, and offer flexible delivery options: weekly, biweekly, or monthly.
This service includes layout design, content creation, and ongoing list maintenance.
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Website Design for Romance Authors
Affordable design for Wix, Squarespace, WordPress & more
We build beautiful, functional websites tailored to romance authors. Whether you need a landing page or a full 6-page site, we design with your genre, brand, and reader experience in mind. We work with Wix, Squarespace, WordPress, Shopify, Showit, and more.
Landing page and 6-page packages available. Custom quotes offered for larger builds or specialty features.
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Website Maintenance for Romance Authors
Ongoing support for Wix, Squarespace, WordPress & more
Keep your author website polished and up to date. We offer flexible maintenance options tailored to your platform and goals. Sessions can include light design updates, content refreshes, SEO improvements, ecommerce edits, and more. We also offer new page additions (design fee applies).
Compatible with Wix, Showit, Shopify, Squarespace, WordPress, and other major platforms.
